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Purpose , Press , engagement , Millennials , Insights , Happiness at Work

Engaging millennials through purpose: HRD Connect

By iOpenerInstitute
October 02, 2018

Our CEO Julia Lindsay wrote an article for HRD Connect on the importance of engaging millennials through purpose.

How to effectively engage millennials at work continues to hit the headlines. As Julia says: “Our volatile, uncertain, complex and ambiguous (VUCA) world has left millennials searching for reassurance and purpose.”

 

Data from Deloitte echoes the outcome of our own research at iOpener Institute into the views of 18,000 professionals. The data showed that Generation Y, the digital cohort born after the early 1980s, need to feel that their work has a strong economic or social purpose. They need to feel proud of their organization and the work that it does.

 

Uncover our three things you can do as a leader to help your people connect with the purpose of their work and your overall corporate strategy.

 

Engaging millennials through purpose

You can also find out more on our research by downloading our white paper on Generation Y.

 

Let’s talk

We work with clients to co-create thriving communities of employees who deliver amazing results for their organizations. To find out more about how we use The Science of Happiness at Work™ to inspire leaders to achieve more please contact us on +44 (0)1865 511522 or email info@iopenerinstitute.com.

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